Everything you need to know about SF's new safety campaign and Google's new parent company. 

NBC Officially Fires Trump From 'Celebrity Apprentice,' Huff Post

"NBC entertainment chairman, Bob Greenblatt, had two words Thursday on whether Republican presidential hopeful Donald Trump would ever return as host of "The Celebrity Apprentice:" Absolutely not. Greenblatt said that the show will not be back next season, but will return in the future with a new host. NBC cut ties with Trump in June days after he made critical comments about Mexican immigrants and NBC canceled its airing of the Miss USA pageant, which Univision also decided not to air."

Former President Jimmy Carter Has Cancer,USA Today

"Former president Jimmy Carter announced Wednesday he has cancer. It was discovered during a recent liver surgery. Carter, 90, announced the diagnosis in a short statement. He did not specify what type of cancer it is, only that it is "now in other parts of my body."

San Francisco Launches New Cable Car Safety Campaign,ABC News

"San Francisco's cable cars are a national treasure and on Tuesday, city officials said those who operate them should be treasured as well. After two accidents this year that seriously injured operators, there's a new safety campaign."

Good Eggs, Downsized: How the Food Community Copes When a Promising Tech Startup Fails Them,Eater SF

"Marcie Jimenez was having a bad week. Her hard drive went down, there were problems at her house, and the phone line went out. Then on Wednesday, August 5 she received an unexpected email from the CEO of Good Eggs, an online farmer's market that delivered produce and baked goods from her Santa Ynez Valley farm to customers' homes in Los Angeles. The email told her that Friday would be the final day of the service. Good Eggs was shutting down its Los Angeles operation. "I was in tears, I was so overwhelmed," she recalls. "I couldn't believe it."

Alphabets Coolest Tech Bits + What You Need To Know, CNN

"Google Ventures is like many other venture capital funds, except it doesn't only provide companies with cash. It also gives them resources, such as engineering, recruiting, and marketing. Between self-driving cars, ultra high-speed broadband and the world's most popular search engine, Google has built some impressive technology over the past decade and a half."