Bay Area designer Lauren Geremia gave a tech industry founder's home a modern yet relaxed vibe. (Courtesy of Geremia Design)
An SF tech founder's home gets a modern masculine reno
12 March 2019
Have you ever walked into a home and had your jaw drop over its incredible aesthetic? Well get ready because this recent reno by Geremia Design is one you're going to fawn over.
Bay Area-based Lauren Geremia is known for creating some of the coolest spots in town, so it makes sense why the tech crowd would flock to her to style their spaces as well. When one founder needed to update his new home, he called on the designer to lend the space her signature modern touch.
"Our common goals were to make the space livable by purchasing art, furniture, and accessories," explains Geremia. "I feel like it highlights quality, promotes social activities, and has a fresh take on materials and contemporary craft small-batch furniture."
After giving us a sneak peek into the space, we had to ask Geremia to share how she crafted this incredible home. Read ahead to learn about the inspiration and design process behind the elevated, yet eclectic retreat.
Beautiful Bones
(Courtesy of Geremia Design)
Doug McCollough chair; S.H. Frank leather hide; Stuff Modern vase; Maker and Moss vase; Studiopepe mirror.
"The neighbor had built the house and designed it with a specific perspective — lots of wood, lots of tiled surfaces, and lots of recessed light fixtures," shares Geremia. "Some of it worked with the clients taste, some did not."
"There were lots of screens that dropped the ceiling lower and others lining the walls in a decorative fashion. We removed most of these to make the space feel more open and bright."
Cool Cuisine
(Courtesy of Geremia Design)
Thomas Hayes Studio chairs; John Liston light fixture.
"The client had a clear grasp on what he wanted and we both agreed on most upgrades," explains Geremia. "Simplifying and adding back in more symmetry was important. Lighting, function, and style drove the changes and yielded a more accurate reflection of his lifestyle."
▲Cozy Cool
(Courtesy of Geremia Design)
Hardesty Dwyer custom bench; Heerenhuis table; Caste bench.
When asked about the space's aesthetic, Geremia says, "I would say it's eclectic and modern. It balances masculinity with a softness through its comfortable pieces."
▲Elevated Dining
(Courtesy of Geremia Design)
McKenzie And Keim pendant; Skylar Morgan Furniture table; Craft Associates chairs; Paige Glass custom mirror.
Of all the decor pieces in the home, Geremia loved this light fixture best. "I had been admiring the work of the firm Mckenzie and Keim for a while," she explains. "The hardest part was narrowing down the finishes!"
▲Dreamy Divider
(Courtesy of Geremia Design)
Thomas Hayes Studio sofa; Andrea Parisio for Meridiani coffee table; Julian Chichester side table.
One of the best parts of the home? All of the wood framing the space. "One of our favorite places was the wood slats dividing the dining room and the library," Geremia adds.
▲Lovely Library
(Courtesy of Geremia Design)
Santa and Cole floor lamp; Espasso armchair.
"I love the library," shares Geremia. "The room feels elegant, but cozy and is the first room you see when you walk in. The art is special and it is the place to try the wine collection."
▲Cool Collection
(Courtesy of Geremia Design)
Amazing styling and pieces in a mix of elevated materials really takes the design to the next level.
▲Happy Hour
(Courtesy of Geremia Design)
Saved NY throw.
"We also designed a bar area," shares Geremia. "My client is really a huge part of making this project a favorite. He was confident in our work and was good at articulating his needs."
▲In the Details
(Courtesy of Geremia Design)
Colorful items like this unique ashtray from Tetra adds some fun to the coffee table styling.
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Top Shelf
(Courtesy of Geremia Design)
A coat of fresh white paint really helps the built-in shelving pop against a wood frame.
▲Stylish Sink
(Courtesy of Geremia Design)
"Powder rooms always present great opportunities for experimentation and bold moves," explains Geremia. "They are small spaces that most guests will see."
"We custom designed that sink and love the way it came out. It was inspired by the stone we found," she explains. "It was so beautiful we wanted to make it a highlight in a prominent space."
▲Be Our Guest
(Courtesy of Geremia Design)
Samuel Scheuer Linens sheets; Ferm Living throw; Beam & Anchor throw; Stahl + Band side table; Jorge Lopez Pardo lamp.
A mix of cozy textiles and elevated decor is the perfect mix to help guests to feel welcome.
▲Master Suite
(Courtesy of Geremia Design)
Samuel Scheuer Linens sheets; Ferm Living throw; Espasso chair.
We love the modern approach to neutrals in the bedroom.
▲Lighten Up
(Courtesy of Geremia Design)
Stahl + Band side table.
A fireplace adds an extra special element to the ambiance.
▲Modern Touch
(Courtesy of Geremia Design.)
Jeff Martin Joinery dresser; The Future Perfect candelabra.
"We worked closely with our client," shares Geremia. "His openness to new ideas and supportive nature made the process so fun and rewarding. The relationship had trust and that was the best part."
▲Game Time
(Courtesy of Geremia Design)
Aga John fug; Ronan & Erwan Bouroullec for Glas Italia table; American Made Billiards pool table; Anyon Atelier hanging sphere.
"We collaborated on an entertainment basement with a pool table to better fit his interests, hobbies, and lifestyle," adds Geremia.
▲At Ease
(Courtesy of Geremia Design)
Mary Wallis for Lindsey Adelman Studio lamp.
"My client works hard. I wanted him to feel at home and at ease when he is there," she shares. "I wanted him to be proud of entertaining friends and to enjoy this investment."
▲This article was written by Shelby Wax for Lonny.
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